Yearly Archives: 2019

Baby-Friendly Initiative (BFI) Value Proposition

The BFI Value Proposition is now available at

This document provides key conversation points for discussions about BFI, why organizations should implement BFI best practices, and what role leaders can take in supporting their staff with BFI implementation. It can be used to inform and engage senior staff and CEOs, motivate front-line staff, and provide support to BFI networks.

BFI Value Proposition 2019


La fiche de rapport de l’Initiative des amis des bébés (IAB) (en anglais seulement)

La fiche de rendement de l'IAB de l'Ontario est disponible sur

Cette ressource donne un aperçu de l’Initiative des amis des bébés et des organisations qui soutiennent la mise en œuvre de l’IAB, ainsi que des données sur l’état actuel de la mise en œuvre de l’IAB en Ontario et les changements survenus au cours des cinq dernières années. Les différences entre les RLISS peuvent être utilisées pour stimuler les discussions sur les possibilités d’aller de l’avant avec IAB. Les ressources permettant d’appuyer les prochaines étapes sont énumérées à la fin du rapport.

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Expressing, Collecting, and Storing of Human Milk Protocol

The BFI Strategy for Ontario and Toronto Public Health are pleased to announce a second revised Breastfeeding Protocol called Expressing, Collecting, and Storing of Human Milk designed to assist healthcare providers with clinical care and support of families who breastfeed. The Protocols are intended to guide clinical decision-making with tips and research evidence, and educate healthcare providers with information from basic breastfeeding knowledge to complex situations and challenges.

Protocols will be released as they are completed. Now available are:

Positioning and Latching (also available in French)

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On behalf of the BFI Symposium Planning Committee, we are writing to advise you that the deadline for the abstract submission has been extended to May 31, 2019 11:59:00 PST.  The language on the abstract submission page of the BFI Symposium website ( ) has also been updated.  Abstract submissions are asked to clearly identify the link their abstract topic has in supporting BFI implementation:  

Abstracts should support the overall Symposium theme and provide a clear link to the Baby-Friendly Initiative with global, Canadian, and/or local perspectives. 

Please see the updated Call-for-Abstracts Postcard and Save-the-Date Postcard which can be distributed to your networks.  

For those presenters which have already submitted an abstract.  They are welcome to re-submit their abstract at their discretion. 

Please feel free to contact Kyla Wright at or 867-767-9064 ext 49242 if you have any questions. 

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BFI Ontario BFI Report 2019

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The BFI Strategy for Ontario has completed a provincial report card and value proposition about BFI implementation in the province. BFI Ontario and BORN were partners in the initial stages and advisors during the development of the documents.The data is striking, and you will also find that the information is presented in a succinct way that is easy to understand and share.

To that end, please review, discuss, and share widely. We are at a point in the province when advocacy is key to ensuring optimal infant feeding practices continue to be implemented and supported financially. Please consider who you can share and discuss these reports with to keep the conversation going...

BFI Value Proposition
Ontario Report Card

Margaret Sherratt
Co-Chair, BFI Ontario

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BCC BFI Symposium_Call for Abstracts-page-001

To submit an abstract:

For all inquiries, contact us by email or phone:

Department of Health and Social Services

Government of the Northwest Territories

Kyla Wright

+1 867 767 9064 ext. 49242

Mársı | Kinanāskomitin | Thank you | Merci | Hąį’ | Quana | Qujannamiik | Quyanainni | Máhsı | Máhsı | Mahsı̀

Nina Larsson and Kyla Wright

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The Breastfeeding Committee for Canada presents a three-day interactive symposium with experiential learning opportunities that will investigate how health equity and social justice approaches can inform the Baby-Friendly Initiative and its implementation in Canada.

It is well known that families and communities in Canada can experience significant disparities in breastfeeding rates and access to support.  Constraints are caused by unmet social determinants of health and a range of injustices including gender inequality, racism, poverty and violence.  Participants will learn how to move beyond the organizational practices and to build the critical connections necessary for transformative change in breastfeeding promotion, policy and research.

Please see the event website for more details about the Symposium (including accommodations and travel):

To register:

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We are seeking feedback from parents who have given birth within the past few years in Ontario.

Please pass the following link along to mother-to-mother support groups in your area and any other contacts who might be able to distribute the survey.

Here is the link:

The survey is easy to complete, asks 10 questions, and should not take long to finish.  Participation is voluntary and no identifying information will be shared. The information summarized from the survey will enrich a BFI report card for Ontario.


Marg La Salle
BFI Assessment Coordinator, BFI Ontario

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The following documents and links  are now posted on the BCC website under tabs BFI Project and L’IAB Projet:

Please share the above documents/links broadly with your colleagues.

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Supporting the Baby-Friendly Initiative (BFI)
Designation and Re-designation:
Why It Matters!

The webinar will be held on Monday March 18th, 12 – 1:00 p.m. (EDT)Speaker: Kathy O’Grady Venter RN, IBCLC
Breastfeeding Committee for Canada, Lead Assessor

Who should attend: Community health service and hospital practice leads in maternal-newborn programs including managers, directors, BFI leads, nurse educators, nurses, lactation consultants, midwives, dietitians, paediatricians, primary care practitioners including family physicians and nurse practitioners.

About: This webinar will highlight how the Baby-Friendly Initiative (BFI) has encouraged facilities providing maternity and newborn services to better support breastfeeding and provide evidence-based care to all mothers and infants regardless of their infant-feeding decision. BFI continues to support continuous quality-improvement strategies and motivate facilities. In this webinar, Kathy O’Grady Venter, will highlight evidence why BFI designation and re-designation is important to all families, society and individual health care settings. National and provincial strategies and investments that support organizations will be reviewed.

Registration: Please register at
After registering, you will receive a confirmation email containing information about joining the webinar.

This webinar will be recorded and made available to registrants.

We hope you can join us.

Elizabeth Brazeau
Coordinator, Baby-Friendly Initiative (BFI) Strategy for Ontario
Administrative Support, Pumps for Preemies Program
Monday to Thursday

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