About Us

Baby-Friendly Initiative Ontario began in 2000 in response to a realization that there was a need for provincial support for the promotion of positive breastfeeding practices in Ontario. Originally consisting of 14 volunteers, Baby-Friendly Initiative Ontario has almost 300 members from across Ontario who work or volunteer in the maternal-newborn field and support the WHO/UNICEF Baby-Friendly Hospital Initiative.

Baby-Friendly Initiative Ontario is the provincial representative for the Breastfeeding Committee for Canada: The National Authority for the WHO/UNICEF Baby-Friendly Hospital Initiative.  In partnership with the Breastfeeding Committee for Canada, Baby-Friendly Initiative Ontario is responsible for the implementation of the WHO/UNICEF Baby-Friendly Initiative in Ontario and partners with hospitals and community health services to assist and support them to achieve and maintain Baby-Friendly designation.

Members of this community are able to network with other members, sharing information and resources through email bulletins, information sharing, teleconferences, subcommittees and a member’s only page on our website.

The BFI Ontario Information Sheet.